Evolution of Communication Blog I Covering Social Marketing, Mobile Apps, & Location Based Services

Don’t Spread Yourself Too Thin

April 16, 2010

In the Traditional approach to marketing there are only so many communication channels to choose from including TV, Radio, Print, Direct Mail, Magazines, Billboards, etc. so it makes it a little simpler to decide which ones to choose. A big part of the decision comes from what your company can afford to invest in Marketing. [...]

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Atlanta Digital Communication Summer Internship

April 10, 2010

Description: Evolution of Communication uses the power of Digital Communication to listen, learn, and engage with our brand’s consumers. Title: Digital Communication Intern Summary: Evolution of Communication is looking for talented individuals who are pursuing careers in SEM, SEO, PR, Coding, Application Development, Graphic Design, Website Development, Communication, Sociology, Data Mining/Analytics, or Social Media for [...]

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Customer Service is King

April 7, 2010

The biggest fear for a business owner today is poor customer service. In this Digital Communication era with the massive penetration of smart phones one poor customer experience can pose major problems for your business! Unlike in the past when a poor customer experience traveled slowly by word of mouth from one friend to another. [...]

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My Top 25 #FollowFriday Peeps for 3/26/10

March 26, 2010

For those of you who are not familiar with Twitter…Follow Friday is a way to give a shout out on Twitter to the people who add value to you. The following is my Top 25 list for the week of 3/26/10 since I can’t include everyone. Onto the List… @AllThingsGwen This girl is a constant [...]

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"The Social Media Bubble" Response

March 24, 2010

Umair Haque recently wrote a piece for the Harvard Business Review titled “The Social Media Bubble” where he creates his “theory” to completely discredit the value of relationships that are formed through Social Media. Let’s start with the obvious issue coming from Umair writing such a post about relationships in Social Media…he doesn’t create any! [...]

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PE instead of PR

March 21, 2010

My trip to South by Southwest was exactly what I hoped for. I was able to meet great people IRL like @amberausten @kennethlim @osusquire @venson and attended some interesting discussions centered around Social Media. One takeaway for me was the reaffirmation that communication is sprinting towards the focus on 1 to 1 engagement. Information is [...]

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My 1/15/10 #FollowFriday list

January 15, 2010

For those of you who are not familiar with Twitter…Follow Friday is a way to give a shout out on Twitter to the people who add value to you. The following is my list for the week of 1/15/10. The List… @zoeyjordan This girl has been with me pretty much from the beginning. She is [...]

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